Uber on Tuesday declared its ideas to purchase Drizly, a startup that gives on-demand from customers alcohol shipping and delivery, for $1.1 billion. The transfer lines up with Uber’s endeavours to increase its personal shipping products and services as its journey-hailing providers go on to wrestle through the pandemic. 

Uber expects to pay back for Drizly virtually completely with shares of Uber widespread inventory. The deal is expected to shut in just the initial fifty percent of the year.

Uber Eats has been a bright spot for Uber, considering the fact that the COVID-19 pandemic upended its business past 12 months. Leaning into Uber Eats’ progress, the corporation in December finalized its $2.65 billion acquisition of the shipping support Postmates.

“Where ever you want to go and whatever you have to have to get, our purpose at Uber is to make people’s life a minor bit a lot easier,” Uber CEO Dara Khosrowshahi reported in a assertion. “Which is why we have been branching into new groups like groceries, prescriptions and, now, alcoholic beverages.”

Drizly was founded in 2012 and has established a footprint in additional than 1,400 cities in the US. It claims to be totally compliant with area restrictions, offering consumers a way to have beer, wine or spirits sent to their doorway. Alternatively than selecting its very own drivers, Drizly delivers a marketplace for neighborhood retailers. Shops can indication up as Drizly Retail Partners, though producers can also signal up with Drizly to ramp up their e-commerce business. 

In his statement, Khosrowshahi claimed Drizly is “profitably rising gross bookings much more than 300 percent yr-in excess of-12 months.”

The moment the deal is shut, Drizly will be a wholly owned subsidiary of Uber. Its marketplace will be built-in into the Uber Eats application, but the standalone Drizly app will proceed to exist.